The Hummingbird Bakery Soho: A Sweet Escape in the Heart of London’s West End

Nestled on the bustling Wardour Street, The Hummingbird Bakery Soho is a hidden gem in one of London’s most vibrant neighbourhoods. Whether you’re exploring Soho’s eclectic streets, hunting for the perfect treat, or taking a break from shopping on Carnaby Street, Oxford Street or Regent Street, our bakery is the ultimate destination for cake lovers. If you’ve ever typed “Soho bakeries” or “best bakery in Soho” into Google, your search ends here - with layers of moist cake, swirls of creamy frosting, and a sprinkle of pure joy.

Step inside and you’ll instantly feel the charm of a classic London bakery fused with a modern, welcoming atmosphere. Our counters are always brimming with fan-favourites that have made The Hummingbird Bakery a household name across the city. From the iconic Red Velvet Cupcake to the indulgent Black Bottom Cupcake and the timeless Vanilla Cupcake, there’s something to satisfy every craving. If you’re in the mood for a slice rather than a cupcake, our Rainbow Cake slices are a burst of colour and fun, the Carrot Cake is perfectly moist with just the right balance of spice, and our Red Velvet Cake is a rich, decadent treat that American bakery lovers won’t want to miss.

For those planning a special celebration, our Soho bakery also features a customisation station where you can add a personal touch to any cake. Whether it’s a birthday, anniversary, thank-you, or a spontaneous “just because” treat, our team can create custom writing or decorations to make your cake uniquely yours. This makes The Hummingbird Bakery Soho a go-to spot not just for everyday indulgences but also for memorable celebrations in the heart of London.

Pressed for time? You can also order online for collection at the Soho store. Your treats are freshly made in our bakery and ready for you to pick up, so you can enjoy the same quality and flavour without waiting. Pair your cake or cupcake with a freshly brewed illy coffee and take a moment to relax, people-watch or plan your next adventure in the West End - maybe catching a show at one of the nearby theatres or strolling through Piccadilly Circus.

Whether you’re a local, a visitor exploring Soho, hunting for the best bakery near me, or enjoying a day out shopping and sightseeing, The Hummingbird Bakery Soho delivers more than just desserts; it delivers joy in every bite. So next time your craving hits, step into our Wardour Street bakery, discover your new favourite treat, and experience why we’re one of the top Soho bakeries everyone’s talking about.