At The Hummingbird Bakery, we’ve been spreading joy through American-style baking since opening our first shop in Notting Hill in 2004.

With our famous Red Velvet Cake leading the way, we brought the taste of fresh, homemade treats to London — from cupcakes and layer cakes to brownies, cookies, pies, and cheesecakes.

Our bakes are all about indulgence, crafted with authenticity, elegance, and a playful touch. Over the years, we’ve grown across the city — with bakeries in South Kensington, Spitalfields, Victoria, St John's Wood, and Soho — but joy has always remained our most essential ingredient.

Now, we’re thrilled to take our signature bakes to new heights with British Airways. Whether mid-flight or mid-celebration, you can enjoy a taste of The Hummingbird Bakery from the skies.

Thank you for letting us be part of your sweetest moments — wherever you are.

South Place Hotel is a luxury five-star boutique hotel in London, ideally located between Moorgate and Liverpool Street stations.

Designed by Conran + Partners, it blends contemporary style with playful artistic charm.

The hotel offers 80 individually designed rooms with luxury amenities, a Michelin-starred rooftop restaurant (Angler), and several vibrant bars and dining venues including Bluebird City, Bluebird Club and the Secret Garden.

Guests can enjoy a full-service gym, steam and sauna and treatment rooms, event spaces, and pet-friendly accommodations.

Perfect for both business and leisure, South Place Hotel delivers a stylish, energetic experience in the heart of the city

By entering this prize draw, participants agree to be bound by the following terms and conditions.

1. Eligibility

This prize draw is open to anyone aged 18 or over. All entrants must ensure they are legally eligible to participate according to the laws of their country of residence. The Promoter reserves the right to verify the eligibility of entrants and may request additional documentation.

2. How to Enter

No purchase necessary. Only one entry per person is allowed. Multiple entries will be disqualified.

3. Closing Date

The prize draw closes at 11:59pm on [insert closing date]. Entries received after this time will not be included.

4. Winner Selection and Notification

One winner will be selected at random from all eligible entries within five working days of the closing date. The winner will be notified via the email address provided at entry. If the winner does not respond within seven days of the notification, the Promoter reserves the right to select an alternative winner.

5. Prize Details

The winner will receive a prize package including:

Treats from The Hummingbird Bakery (specific items may vary).
An overnight stay for two at South Place Hotel, valid for weekend stays only (Friday to Sunday) and subject to availability. Booking must be made directly with the hotel and completed by [insert expiry date]. Blackout dates may apply, including bank holidays and major events.
£200 Theatre Tokens eGift Card. This will be sent to the winner by email. The eGift card is non-transferable, non-refundable, and cannot be exchanged for cash.
If any prize is unavailable due to circumstances beyond the Promoter’s control, the Promoter reserves the right to substitute a prize of equal or greater value.

6. No Cash Alternative

There is no cash alternative to any part of the prize. Prizes are non-transferable and non-exchangeable.

7. Data Protection and Marketing

By entering the prize draw and ticking the marketing opt-in boxes, participants agree to receive marketing communications from the named partners. Consent can be withdrawn at any time using the unsubscribe link in emails.

Personal data will be used solely for the administration of the prize draw and, where consent is given, for marketing by the relevant partners. Data will be processed in accordance with each participating brand’s privacy policy, available on their respective websites.

8. General

The Hummingbird Bakery reserves the right to amend or cancel this prize draw, or these terms and conditions, at any time without prior notice in the event of unforeseen circumstances.

These terms and conditions are governed by the laws of England and Wales and are subject to the exclusive jurisdiction of the courts of England and Wales.